Make Your Escape to Disney Store for Lovable Dalmatians-Inspired Merchandise

January 15, 2008

Animated Classic 101 Dalmatians Available On DVD Alongside Unique Merchandise At Disney Store Locations Nationwide

PASADENA, Calif., Jan 15, 2008 (PrimeNewswire via COMTEX News Network) -- Disney Store (Nasdaq:PLCE) introduces exclusive toys, apparel, home goods and pet products in conjunction with the upcoming March 4th release of Disney's animated 101 Dalmatians Platinum Edition DVD. In the Disney vault for seven years, this animated classic is now available on DVD and will go on pre-sale at Disney Store locations nationwide today along with Dalmatian-themed merchandise.

"Disney Store has created products with black and white spots and a vibrant red to reflect the appropriate Dalmatian motif," said Amy Hauk, Senior Vice President and General Merchandising Manager, Disney Store. "Our line of exclusive Dalmatian-themed products offers something for everyone, from infants to adults and even the family pet."

"Disney Store's 101 Dalmatians merchandise is celebrating the wonderful moments of the film," says Ivy Ross, chief creative officer for Disney Store. "We've captured the heart-warming scenes from the film not just in our products, but in our packaging as well. Guests will find Dalmatian table top items, toys to inspire play patterns, unique collectibles and more."

When pre-ordered at Disney Store locations nationwide, the 101 Dalmatians Platinum Edition 2-Disc DVD (SRP $19.98) comes with a set of four lithographs -- a special gift with purchase while supplies last. Guests can also walk away with Disney Store's exclusive 101 Dalmatians lunch box for an additional $5, normally SRP $16.50, when bought at the same time as the DVD.

So Many Puppies, So Little Time -- Toys, Apparel, Home Goods and More:

Kids can pretend to take care of their own puppies with the imagination-inspiring Vet Kit playset (SRP $19.50), including a carrying case, stethoscope, mallet, tongue depressor, eye/ear scope, doggie snacks and vitamins. Share boundless adventures and boisterous fun with plush look-a-likes of Pongo, Perdita, or a collection of their puppies staring in awe at their TV hero, Thunderbolt (starting at SRP $9.50).

Baby girls can dress in an adorable red bodysuit (SRP $9.50) paired with a denim skirt splashed with puppies (SRP $16.50) and a plush fur Dalmatian-print cropped jacket (SRP $24.50) that would make Cruella de Vil envious. For baby boys, a denim jacket (SRP $19.50), tees (starting at SRP $9.50) and denim jeans (SRP $19.50) offer playful clothes options. An infant plush costume, modeled after the film's hero Lucky, (SRP $29.50) will inspire boundless hours of fun as kids pretend to be this famous puppy listening for his rescuers' "Twilight Bark."

Give your bedroom a Dalmatian face lift with a twin comforter set (SRP $69.50) that includes twin sheets, a pillowcase and a decorative bone-shaped pillow, a dog house-shaped wooden toy box (SRP $89.50) or a faux fur covered frame (SRP $19.50) with sculpted resin Dalmatians and paw wall decor (SRP $19.50).

Dog owners with a fixation with fur will also love Disney Store's line of Dalmatian-print dog products. Dog collars (starting at SRP $9.50) in red or spotted varieties, tags (SRP $5.50), water/food bowls (SRP $19.50) and a treat jar (SRP $29.50) give dogs something to bark about as well.

101 Dalmatians Platinum Edition DVD features all-new digital restoration of the original 1961 Disney film with enhanced pictures and sound as Pongo leads the city's dogs in a "Twilight Bark," to rescue the Dalmatian puppies from Cruella De Vil. The DVD also includes an all-new Virtual Dalmatians Game (in which players can adopt and care for their own virtual puppy), an all-new Cruella De Vil music video, deleted songs, a segment on the inspiration behind the creation of Cruella and much, much more.

About Disney Store North America

Disney originated the themed retail environment when it opened the first Disney Store in Glendale, California in 1987. Disney Store currently operates over 300 locations in the United States and Canada that offer immediate access to exclusive Disney Store products. Disney Store North America is owned, and under license operated, by a subsidiary of The Children's Place Retail Stores, Inc., a leading specialty retailer of apparel and accessories for children. For Disney Store locations in the U.S. and Canada, call 800-757-5933.

The Disney Store logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=3055

This news release was distributed by PrimeNewswire, www.primenewswire.com

SOURCE: The Children's Place Retail Stores, Inc.

Ronstadt & Associates PR
Nina Ronstadt
(619) 224-3186
nina@ronstadtpr.com

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