The Children's Place Reports 2004 First Quarter Financial Results; Net Sales Increased 25%; Comparable Store Sales Increased 16%

May 13, 2004

Earnings Per Share Increased 100% to $0.42, Compared to $0.21 Last Year

SECAUCUS, N.J.--(BUSINESS WIRE)--May 13, 2004--The Children's Place Retail Stores, Inc. (Nasdaq: PLCE) today reported financial results for the first quarter ended May 1, 2004.

    --  Net sales for the first quarter increased 25% to $225.8
        million, compared with $181.0 million a year earlier.
    --  Comparable store sales increased 16% in the quarter, versus a
        13% decrease for the same period last year.
    --  Net income was $11.5 million, compared to net income of $5.5
        million for the same period in 2003.
    --  Diluted earnings per share were $0.42 compared with $0.21 in
        the fiscal 2003 period.
    --  The Company opened 10 new stores and closed one store during
        the first quarter.

"We are very pleased with our first quarter financial results, with earnings per share increasing 100% over last year," said Ezra Dabah, Chairman and Chief Executive Officer of The Children's Place. "Our strong performance was consistent across all key areas, including increases in full price selling, customer traffic, conversion, and inventory turn. We are encouraged by our continued momentum and excited about our future growth, which we will drive through increased store productivity and store expansion."

The Children's Place will host a webcast of its first quarter conference call today at 10:00 a.m., Eastern Time. Interested parties are invited to listen to the call at the Company's web site, www.childrensplace.com. An archive of the webcast will be available on the site through Thursday, May 20, 2004.

The Children's Place Retail Stores, Inc. is a leading specialty retailer of high quality, value-priced apparel and accessories for children, newborn to age ten. The Company designs, contracts to manufacture and sells its products under the "The Children's Place" brand name. As of May 1, 2004, the Company operated 700 stores, including 657 stores in the United States and 43 stores in Canada. The Company also sells its merchandise through its virtual store located at www.childrensplace.com.

This press release and above referenced call may contain certain forward-looking statements regarding future circumstances. These forward-looking statements are based upon the Company's current expectations and assumptions and are subject to various risks and uncertainties that could cause actual results to differ materially from those contemplated in such forward-looking statements including, in particular, the risks and uncertainties described in the Company's filings with the Securities and Exchange Commission. Actual results, events, and performance may differ. Readers or listeners (on the call) are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. We undertake no obligation to release publicly any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. The inclusion of any statement in this release does not constitute an admission by The Children's Place or any other person that the events or circumstances described in such statement are material.

               THE CHILDREN'S PLACE RETAIL STORES, INC.
                    CONDENSED STATEMENTS OF INCOME
               (In thousands, except per share amounts)
                             (Unaudited)

                                                 13 Weeks Ended:
                                                 ---------------
                                            May 1, 2004   May 3, 2003
                                            -----------   -----------

Net sales                                     $ 225,779     $ 181,010
Cost of sales                                   133,921       111,120
                                               ---------     ---------

Gross profit                                     91,858        69,890
Selling, general and administrative              62,673        51,391
Depreciation and amortization                    10,304         9,528
                                               ---------     ---------

Operating income                                 18,881         8,971
Interest (income) expense, net                      (25)          (93)
                                               ---------     ---------

Income before income taxes                       18,906         9,064
Provision for income taxes                        7,373         3,535
                                               ---------     ---------

Net income                                    $  11,533     $   5,529
                                               =========     =========

Basic income per share                        $    0.43     $    0.21

Basic weighted average number of shares
 outstanding                                     26,813        26,599

Diluted income per share                      $    0.42     $    0.21

Diluted weighted average number of shares
 outstanding                                     27,657        26,739



               THE CHILDREN'S PLACE RETAIL STORES, INC.
                      CONDENSED BALANCE SHEETS
                           (In thousands)

                                 May 1, 2004  January 31, May 3, 2003
                                                 2004
                                 ------------ ----------- ------------
                                 (Unaudited)               (Unaudited)
Current assets:

Cash and cash equivalents          $  84,295   $  74,772    $  47,359
Accounts receivable                    9,879       8,462       14,973
Inventories                          100,731      96,128       70,374
Other current assets                  22,014      20,070       18,462
                                    ---------   ---------    ---------

Total current assets                 216,919     199,432      151,168

Property and equipment, net          146,408     146,707      156,846
Other assets, net                     13,814      13,527        9,308
                                    ---------   ---------    ---------

Total assets                       $ 377,141   $ 359,666    $ 317,322
                                    =========   =========    =========

Current liabilities:

Revolving credit facility          $       0   $       0    $     442
Accounts payable                      43,622      35,173       29,020
Accrued expenses and other
 current liabilities                  46,401      49,984       37,784
                                    ---------   ---------    ---------

Total current liabilities             90,023      85,157       67,246

Other liabilities                     17,727      17,504       15,047
                                    ---------   ---------    ---------

Total liabilities                    107,750     102,661       82,293

Stockholders' equity                 269,391     257,005      235,029
                                    ---------   ---------    ---------

Total liabilities and
 stockholders' equity              $ 377,141   $ 359,666    $ 317,322
                                    =========   =========    =========

    CONTACT: The Children's Place
             Seth Udasin, 201-558-2409
              or
             Heather Anthony, 201-558-2865

    SOURCE: The Children's Place Retail Stores, Inc.
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